Smartphone and IoT Consumer Trends

Our global Smartphone and IoT Consumer Trends study published in cooperation with the Ludwig-Maximilian University of Munich reveals the latest smartphone and IoT trends.

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Smartphone and IoT Consumer Trends

Discover the latest insights on people’s dependency on smartphones. Learn which IoT devices people are planning to buy.

  • 25% of Millennials look at their smartphone more than 100 times a day.
  • 85% of people keep their smartphone in direct reach all the time.
  • IoT device ownership is expected to grow in the high triple digit percentage range.

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